Incredible adventure for the Nico Valsesia, a GSG ambassador, between the mountains and the desert of Atlas. where between 15-20 February he participated in the grueling 2020 Atlas Race , a non-stop race of 1145 km and over 20,000 m in altitude. Race faced, as per regulation , completely unsupported.

For the this race, Valsesia tested the GSG  winter cycling clothing and the prototypes of the new FROM ZERO TO … collection, a concentration of innovations and technology resulting from the combination GSG-Valsesia, which should be released on the market later this year.